I'm Alexandria Eddings, a UX designer, visual communicator, and lifelong creative whose work lives at the intersection of clarity, empathy, and innovation. With a foundation in fine arts and over a decade of professional design experience, I bring a holistic, human-centered approach to problem-solving—whether it's guiding users through complex systems or crafting emotionally resonant visual stories. My work blends simplicity with strategy, enabling organizations to communicate more clearly, function more efficiently, and connect more deeply with the people they serve.

Over the past 11 years, I’ve collaborated with teams across education, healthcare, nonprofit, and global enterprise sectors—helping them translate abstract ideas into accessible, meaningful design. I’ve led initiatives for both local entities and internationally recognized organizations like St. Jude/ALSAC, always advocating for inclusive, data-informed design. As a certified UX professional through the Nielsen Norman Group, I value continual learning and embrace evolving design practices that support both innovation and equity.

When I’m not immersed in design, I’m usually deep in a book or podcast, making art, or exploring ideas that spark curiosity and connection.

Experience Snapshot
Design Roles & Specialties
Product / User experience Design – Journey mapping, usability testing, wireframing, accessibility-informed design

Visual Design – Branding, Digital design, illustration, presentation design and storytelling through visuals.

Design Operations – Cross-functional collaboration, documentation, design systems, and scalable workflows

Creative Direction – Leading high-visibility campaigns from concept to delivery

Sectors & Clients types
Small Businesses to Global Brands – Supporting clarity, strategy, and scale

Education – Campaign design

Healthcare & Nonprofit – Marketing and design support

Certifications & Tools
Nielsen Norman Group Certified UX Designer
Deque University Accessibility Training
Figma, Adobe Creative Suite, Notion, Miro, Google Workspace, and more

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